Chris Badgett is the co-founder of LifterLMS, learning management software that allows you to create and sell online courses.
Chris is a veteran of In The Trenches, making an appearance on episode 95. On that episode, we broke down what it takes to ensure student success. This topic is so important because most course creators think they can simply create and sell their course, and that's that. But the data tells a different story: course creators who emphasize student success (and all the things that lead to student success, like engagement, support, the structure and flow of your course, etc.) are responsible for the most lucrative ecourses across time (e.g. these courses are usually the top perennial sellers). So if you haven't listened to that episode, and you're a course creator, go listen to that now.
In today's conversation, we go into the backstory behind LifterLMS - how Chris got his start, how he bootstrapped the software, how he got his first 42 customers, and what he's done to grow it to thousands of paying customers in a few short years.
And much more.
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