Paul Jarvis is a professional designer who’s been working for himself since the 90’s. His clients have included Microsoft, Mercedes, and Warner Music. In addition to being a designer, he’s also a prolific writer whose blog has been shared by influencers such as Ashton Kutcher and Ariana Huffington.
In this episode, Paul and I discuss a wide variety of topics including things like whether or business growth is a actually a good thing, why you should personalize your marketing, why you need to delete the comments sections from your blog, and much more!
In this broadcast, Paul Jarvis and I talk about:
Paul’s unusual perspective on business growth and why it’s not always a good thing
The reason loving the idea of something isn’t enough to pursue it
Why growth is the easy solution but not always the right one
The difference between working with team of people and having a team that works for you
The purpose Paul’s blog and newsletter serves in his business
Why you need to choose your audience just as they choose you
Why Paul says comments are “the worst thing to happen to the internet”
Paul’s tactics for using his newsletter to general almost all of his revenue
Does Paul prefer to sell evergreen products or use timed launches and closed cart tactics
Why you need to keep things as frictionless as possible