ITT 035: How to Grow Your Business with Doug Geiger

35 Doug Geiger In The Trenches Podcast Tom Morkes
Subscribe in iTunes | Download

Doug Geiger is the founder of and senior project manager at Saddleback Leather Co. In today's interview, we not only talk about both of these companies, but we also look specifically at how Doug has leveraged giveaways to grow his business rapidly.

Just a few of the topics we cover:

  • Doug's background as senior project manager at Saddleback Leather Co.
  • How Doug uses true stories to grow his brands
  • The fastest ways to market a company (as well as the LEAST effective ways, and what to avoid)
  • How Doug launched from scratch
  • The thought process behind niche products like mustache creams and leather satchels
  • The long road to retail

And much, much more...

Where you can find Doug Geiger online:

If you enjoyed today's podcast, please leave a review on iTunes here. Thanks so much in advance for your support.

Leave a Reply

Your email address will not be published. Required fields are marked *