Abby Walker is the CEO of Vivian Lou Inc., a single-product company with multi-million dollar annual sales dedicated to helping women look and feel better in high heels. She started her company as a “hobby” business (while being a full-time working mom) after picking up the phone and asking one simple question. Abby has also written her book Strap On a Pair to inspire fellow middle-aged, middle...
ITT 188 – Meaningful Work, Vocations, and Making Chocolate with Shawn Askinosie
Shawn Askinosie left a successful career as a criminal defense lawyer to start a bean to bar chocolate factory and never looked back. Askinosie Chocolate is a small batch, award winning chocolate factory located in Springfield, Missouri, sourcing 100% of their beans directly from farmers around the world. Recently named by Forbes “One of the 25 Best Small Companies in America”...
ITT 187 – How to Launch and Scale a Startup with Max Kolysh
Max Kolysh is a serial entrepreneur and investor. After graduating early from MIT with a degree in Computer Science, Max co-founded Zinc.io, a 15 person startup in San Francisco, California, which now powers tens of thousands of e-commerce companies around the world. During today’s conversation with Max, we zoom in on his entrepreneurial journey and how he grew his startup to $6 million in...
ITT 186 – Sacred Money Archetypes with Tina van Leuven
Tina van Leuven helps soulpreneurs align their energy and mindset with the intentions, desires, and vision they have for their business and their life. She does this by helping to clear their money blocks and energetically release lifelong limiting programming that have been sabotaging entrepreneurs from creating the results they know deep within their hearts are possible, yet haven’t been able...
ITT 185 – How to Sell with Story with Kyle Gray
Kyle Gray is an entrepreneur, the founder of ConversionCake, and a bestselling author who helps startups and small businesses grow their businesses with content marketing. He has helped hundreds of entrepreneurs create scalable content marketing strategies while also creating step-by-step processes and templates to automate and delegate tasks. Kyle’s book The Story Engine outlines his process for...
ITT 184 – How to Create Recurring Revenue in Your Business with a Subscription Offer
Anne Janzer is an award-winning author on a mission to help writers communicate more effectively. She has worked with over a hundred technology businesses, from industry giants to innovative start-ups, helping them articulate positioning and messaging in crowded markets. Anne also coaches business leaders on communicating their ideas with impact, clarity and marketing teams on telling brand...
ITT 183 – Facebook Advertising: What’s Working Right Now with Mojca Zove
Mojca Zove is a Facebook Ads expert, author of the Facebook Ads Manual, and international speaker. Her work focuses on helping businesses generate more leads and increase profits with a professionally-made Facebook Advertising Strategy so that they can devote their time to other aspects in their business. Mojca works with multimillion-dollar businesses from all over the globe. In her work, she...
ITT 182 – How to Protect Your Online Business From Hackers with Adam Anderson
Adam Anderson is CEO of Hook-Security. He is also a long-time small business owner who happens to be one of the leading authorities on small business cybersecurity. This serial entrepreneur is an author, who has written several books on cyber security and cyber crime to help other business owners understand and navigate the digital world. Adam is on a mission to help fellow business owners find...
ITT 181 – Starting a Premium Instant Coffee Brand with Joshua Zloof, co-founder of Sudden Coffee
Joshua Zloof is the CEO of Sudden Coffee, a premium instant coffee brand. He has 10 years of combined experience in Mobile App Product Management, Lean Operations, Supply Chain, and Logistics. I brought Joshua onto In The Trenches to discuss his startup journey and what it was really like for him to develop his idea and actually launch it. To many, Joshua’s idea of founding a premium instant...
ITT 180 – Meaningful Writing, Meaningful Work, and Living a Meaningful Life with Gregory Diehl
Gregory Diehl has always understood the importance of universal ideals. Though he was raised in California, he soon embarked on a journey of global quest for learning, self-discovery, entrepreneurship, and inquiry. Since then, Gregory has lived and worked in 48 countries and continues to use his experiences to help others along the path of self-fulfillment through exploration. Gregory is the...